Church Logos - Ideas and Inspiration for Modern Church Logos

Every organization can benefit from having a well designed logo to represent it. Churches are no exception to this rule and you will find that churches are going for much more than just a simple text logo with the symbol of a cross these days.

This article looks at the importance of having a professionally designed Christian church logo and offers suggestions on how you can get inspiration and ideas. We also offer ideas and tips on how to go about getting a design that is a perfect match with the needs of your church. Lastly, we discuss some of the common images, colors and fonts that you will find being used on the logos of modern churches.

Why Churches Need Logos

A great logo is essential for a Christian church these days as many are struggling to remain a relevant part of young people's lives. While it is inappropriate to compare a church to a business, churches should definitely look at how branding can help them to maintain their appeal and spread their message. A great church logo should be able to help bring new people in to the church. It should also help to strengthen the relationship that the church has with regular members of the congregation over the years.

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There are so many branches of Christianity these days and so many misconceptions about the church. Therefore it is important that you make use of a logo as a tool for conveying a message to the public about exactly who you are and what your represent.

What Makes a Great Logo? - Getting Inspiration and Ideas

A great logo should be relevant to your church and it should create the right image or identity for you. It should be fairly simple, unique, functional and memorable while making a statement that appeals to a wide group of people. It should be aesthetically pleasing and follow the principles of good design.

You can do some brainstorming to get ideas for the design or you can hand the project over entirely to the imaginations of your designers. Discuss the project with church leaders and others within your congregation to get input from a variety of people and make sure that everyone is happy with your plans.

One great way to get inspiration is to check out the logos that other local churches have. You can also to a Google image search for the keyword 'church logos' to see a huge range of examples from around the world.

Tips for Ordering a Logo

The best way to go about getting an effective and affordable logo for your church is to use an online custom logo company. There are small design firms that specialize in church logos and there are also large firms that provide logos for all types of businesses and organizations. Most will have extensive portfolios on their websites so you can go through and check out what kind of work they have done for churches in the past.

Most custom logo companies will allow you to have considerable input into the design process. You complete a briefing form for them that lets them know about your church and gives them an idea of what kind of design you want. They will then complete a series of initial concepts and you can choose the one that you prefer and request that revisions be made to it if necessary.

One great way to let your designer know what kind of logo you want to represent your church is to give them some words that describe the kind of image that you want to project. You might give them a short list of words set out in order of importance. You may want to come across as being spiritual, friendly, modern or traditional to give just a few examples.

Christian Church Logo Images

You may have a preference for either a 'text only' logo or a combination of text and images. One approach to choosing a suitable image is to look at some of the many symbols that Christianity has. These include the cross, the star, the dove and the fish symbol among many others. However, these images have been used by many churches over the years and it is great if you can come up with something more original that will help you to stand out.

If you are wanting to brand yourself as a modern, progressive church you may have to abandon the use of some of the stereotypical images. By coming up with something that is modern and appealing to the younger generation it may be possible to dramatically increase your congregation. Maybe your designer could put a unique spin on a traditional symbol or use an image that relates to your congregation or the area where you are located.

Choice of Color

A great logo should use a minimal range of colors so that it is able to be clearly interpreted without appearing overly cluttered. One good rule is to request a maximum of three colors as this will make it easier when it comes to printing. You should also ask for a design that looks great in black and white so that it can be photocopied or faxed without losing its effect.

The Power of a Font

Your logo should have a font that includes the name of your church. In some sense this removes the need for an obvious image relating to Christianity. You may also want a version of your logo that has a small slogan or quote from the bible underneath.

It is possible to use a font to help to strengthen your message. While cursive fonts that resemble handwriting can give a logo a classic or old fashioned appeal, a more modern font can have the opposite effect. A good designer should produce a range of concepts for you to see how your logo works with a variety of fonts.

The purpose of most churches is to create a place for worship and to spread the word of god. To do this most effectively, churches should not be afraid of using some of the ethical marketing methods that are used by commercial organizations. A great church logo design can play a small part in keeping your congregation alive and growing. It is well worth investing a little time and a few hundred dollars into getting a design that can be an effective visual representation of your church for many years to come.

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